What color is this dress and why is everyone on the Internet arguing about it? PhillyVoice The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example The dress was a viral online phenomenon in 2015, centered on a photograph of a dress that people disagreed on whether it was blue and black or white and gold. Within a Women's Blue Floral Dresses Nordstrom Rack The Dress": Why People See White and Gold or Blue and Black Zapakasa Women White Blue Floral Boho Long Bridesmaid Dress with Ruffles Off the Shoulder Prom Dress